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it's time to shine - carwash world

It's time to Shine

The unexpected and often challenging nature of 2022 has forced us to conduct business in a proactive and adaptable manner. A key take out has been doing the simple things, well. 

 As we know, our industry is weather-dependent. Extreme weather patterns, be it temperature or rainfall, directly affect how we forecast managing business.  

 Whilst we can’t compensate for lost turnover on a wet weekend or prolonged weather season, we can instead prepare to maximise business when the sun is out. As the saying goes, we must ‘make hay whilst the sun is shining!’

 It is often the one-percenters that we may not consider to be game-changers, however, taking that extra minute to ensure the convenience of your customers is front of mind, is paramount to retaining clientele and building a loyal community. 

Let’s consider ways we can shine

Staff edited

Treat quiet periods as an opportunity to refresh

 
Take a step back and look at the aesthetics entirely. Are the wash bays clean? Is your signage striking and cohesive? Could the site do with a re-tile, re-paint, replacements, or a refresh?
We have a very small window in which we can capture the attention of potential customers.
Looks really do matter, leaving a lasting reflection of your brand.

invest in your employees

 

Quiet periods are perfect to reinforce ‘best practice’.
Do you offer on-site staff training? Are your staff well-presented?

As champions of your brand, your team should present in a clean, professional, and easy-to-identify manner. Take the opportunity to evaluate all processes and procedures. Are day-to-day duties running efficiently.
John Staff
Pump

Replenish spare parts to ensure minimal down time during peak periods

 
Take a step back and look at the aesthetics entirely. Are the wash bays clean? Is your signage striking and cohesive? Could the site do with a re-tile, re-paint, replacements, or a refresh?
We have a very small window in which we can capture the attention of potential customers.
Looks really do matter, leaving a lasting reflection of your brand.

Titrate chemicals to ensure best wash results for your customers

 
With one chance to impress, optimising your chemical delivery is the proven way to ensure repeat business. Ideally, we recommend titrating weekly. All staff should be adequately trained in the titration process. 
Chemicals

As we look to 2023, with the Bureau of Meteorology’s latest climate driver update suggesting La Niña is expected to loom into the early months, to best protect our income, it is crucial to capitalise when the sun is shining. 

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